Introduction Does your company have too many meetings? Are they unproductive?!? Running an operation isn’t for the faint of heart. As an organization grows, the… Read More »Business is Like an Airplane Step 5 (Part 1): The Body (Your Overhead & Operations) – How to Run Your Company with Just Five Meetings
Part 3 – The Product Brief – Is Your New Product Worth Bringing to Market? Introduction Do you have a robust process to determine whether… Read More »Business is Like an Airplane Step 4 (Part 3): The Wings (Your Products) – The Product Brief – Is Your New Product Worth Bringing To Market?
Introduction Have you thought deeply about what problem people come to you to solve when they look to buy your products? If you put yourself… Read More »Business is Like an Airplane Step 4 (Part 2): The Wings (Your Products) – The Product Package Expansion – Do More to Help Your Customer Solve Their Entire Problem
Introduction Do you know which products you sell are making your business the most money? In this Series, we’re reviewing the 6-Step Plan to run… Read More »Business is Like an Airplane Step 4 (Part 1): The Wings (Your Products) – The Product Profitability Audit – Use Data to Know Which are Your Best Products
Introduction Do you understand how to use the power of story to close sales in your business? In this Series, we’re reviewing the 6-Step Plan… Read More »Business is Like an Airplane Step 3: The Left Engine (Your Sales) – Your Customer is the Hero
Introduction Do you understand how to use the power of story to market your business? In this Series, we’re reviewing the 6-Step Plan to run… Read More »Business is Like an Airplane Step 2: The Right Engine (Your Marketing) – Using the StoryBrand Framework to Build a Sales Funnel
Introduction Do you have a systematic approach to the Leadership you provide in your business? In this Series, we’re reviewing the 6-Step Plan to run your… Read More »Business is Like an Airplane Step 1: The Cockpit (Your Leadership) – How to Take the Controls
Series Introduction Are you sometimes concerned that your business systems aren’t robust or professional enough? Do you struggle to sleep under the weight of knowing… Read More »Business is Like an Airplane Series Introduction: 6 Keys for Your Business to Fly Far & Fast
Does it seem like it’s been a while since you’ve attended a full industry trade show? It felt like that for us this week as… Read More »3 Biggest Takeaways from the 2023 Offshore Technology Conference
“The more things change, the more they stay the same.” It’s been 71 years since the start of Bowden Manufacturing and keeping up with dramatic… Read More »Reflecting on 71 Years of Bowden Manufacturing – Some Things Change and Others Remain the Same
